|   October 28, 2010 One season ends and another begins! Considering our Leadfoot Motorsports racing program put an explanation point on the 2010 racing campaign with our best performance of the season, that momentum and mindset is what we’re taking into the off-season. Opposed to recapping what turned out to be a great season I'd rather take the time to thank the team for an incredible ride as we look forward to the next level. THANK YOU, TEAM LEADFOOT as well as our fantastic marketing partners! Meanwhile, over at Leadfoot Media we're in "the soup" working hot and heavy on a program we are both excited and looking forward to, to roll out in 2011 and beyond! Progression is the name of the game and I'm sure you all will be both surprised by our direction but also compelled to keep watch. We are also looking for more ways to engage and interact with you all. If you have any suggestions feel free to let us know. I've recently stepped up my twitter game and looking to keep everyone informed on the "latest and greatest." The off-season is an interesting time given that it is just as busy as race season. I'm off to the NHRA Vegas 2 race in the AM, so if you see me around be sure to say "SUP." We are pleased to announce Drive Train Specialists (DTS) are back on board for a 9th consecutive season. We are also partnered again with Rodger's Chevrolet (Woodhaven, MI) for a second season which is a testament to the economy improving and Chevy sales increasing. In the meantime plans are in the works with our current and hopeful marketing partners who we hope to announce soon. Check back often for updates on our progress and follow me on twitter at: @brianolatunji. Until then… Live fast, drive hard!!! July 6, 2010 When called upon to enlighten the next generation I always feel an immediate responsibility to share and hopefully impart my life experiences to help make an impact. Over the off-season, I was asked to speak as a keynote speaker and presenter during two unique career days. Although this was not my first foray into speaking to students, about career options and life choices, I always feel a greater sense of need in the inner-city. Especially Detroit considering that it is my hometown. I was asked to speak at two Detroit schools, Denby Technical High School as the keynote speaker in addition to Cody High School as a presenter during their annual career day celebration. Given that I am a product of the same public school system, for my primary education, I understand the challenges, obstacles and pitfalls facing inner-city youth. Many people say Detroit is a dying place, however when engaged in a conversation with our next generation I am encouraged to know the bright minds yet to ascend on the world. Although I am tabbed as a "race car driver" during the sessions my focus is immediately on education. I impress upon them that I know firsthand that education is the cornerstone to pursuing ones dream and success beyond measure. I met several interesting young people who expressed interest in fields ranging from the arts to law. Of course I'd be remiss if I didn't mention the occasional aspiring engineer! All of the students were fascinated about the many aspects of racing and some intriguing questions were thrown my way. In this game it is great to have quick reflexes and the same can be said about engaging in conversation with young people. Especially high school students! As always I encouraged them to think outside the box and explore the virtuous and endless possibilities this world has to offer. I am proud to have been asked to spend some time with the young people and hopefully our interaction will inspire them to reach for their dreams and accomplish the impossible. Until next time… Live fast, drive hard!!! February 11, 2010 Anticipation for the unknown! That’s definitely the theme of the day. The Leadfoot Media team is a day away for embarking on our most ambitious undertaking to date. We are launching a new marquee and cornerstone to our marketing business. Ian and I have been working tirelessly over the brisk winter months on this project which we hope will yield fruit. Tomorrow morning I will board a plane enroute to the “West Sideeee,” Pomona, California to the NHRA Winter Nationals as I’ve done many times before. Only this time will be unique because I will have our new product in toe “Dynamic Impulse™ Magazine Service,” (shameless plug: check out more info about the service here) which I hope to generates customers during the event. Considering this is the 50th running of the Winter Nationals and most definitely a historic event perhaps the same can be said one day for the Leadfoot legacy and our “new” product. Ian and I have been refining our product and we believe it will offer value to the racing community. Now the true test is whether or not I return with orders in hand. Needless to say you can’t miss a shot you don’t take and we’re without question taking a shot. In fact there is currently nothing in the industry to compare therefore we are somewhat hopefully pioneering a new market. Just as the internal combustion engine replaced horse drawn carriages hopefully we’ll replace the current and become the industry standard! On the racing front we’re certainly looking forward to our 2010 season. We have resigned many of our long time partners such as; Lucas Oil, Toyo Tires, Drive Train Specialists, North Channel Graphics and Pepsi! We’ve also began to meet as a team to game plan and strategize on capturing the 2010 NHRA All Motor and Chaos crowns. I’ll elaborate more on our exciting marketing partnerships as well as the team a little later. For now our eyes are on the prize with visions firmly set on acquiring customers at Pomona. Wish us luck. Until next time… Live fast, drive hard!!! |
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